12 Days of Giveaways
Push. developed a holiday campaign for Johnny Rockets in effort to increase Facebook reach and create lasting brand awareness during the busy holiday season. The campaign was aided by three strategically scheduled e-blasts, brought in 12,000 followers and 1.3 million impressions in December 2014. Our 12 Days of Giveaways was celebrated during the first 12 days of December. Every day, we posted a challenge for fans and followers to engage with the brand for a chance to win one of six prizes.
